What is Velocouture?

Velocouture was coined by Patrick from Portland, (a bike hugga and avid Flickr contributor) His Flickr group by the same name, Velocouture features photos of stylish practical clothing worn while cycling. For cycling to take hold as a major alternative form of transportation, people should feel as comfortable off their bikes as on them. Many would be cyclists conjure images of spandex clad, ultra fit tour riders, and simply never consider the possibility of a short trip to the store on a bike in practical clothing. I love catching sight of plain clothes cyclists in fashionable garb. We need more of you on the streets, showing the rest of us that cycling can be a simple, fun, and practical form of transportation.

Uploaded by Dapper Lad Cycles | more from the Bike Hugger Photostream.