After much consideration, marketing departments at bike companies decided the consumer trajectory was first being awesome like this then upgrading to cool with disposable income
and alternatively hip options for the urban areas.
Hat tip to @CtrlFollow for the awesome photo, Mark V posted about Popular Mechanics man earlier this year, and the hip photo is from the photographer Robert K. Hower in the Smithsonian American Art Museum Collection.…
We're riding townies, adventure, and mountain bikes. Find recommendations on our store page. As Amazon Associates we earn from qualifying purchases.