Ello to You Too

Socially awkward and building bikes

and here I am on it with David too. The press has lit up with stories about Ello and we know Paul. He’s a cyclist and the subject of our first cover story when we launched a magazine.

From Kid Robot he made another interesting turn, deciding to launch a high-end bicycle company. He’s not exactly a custom bike builder—he doesn’t weld the bikes himself or assemble them—and he’s not exactly a manufacturer either like Trek or Specialized. But he’s designed the bikes (including the sweeping curved lines of his frames), he’s spec’d the builds, selected the partners and overseen the production of the bikes.

Paul Budnitz is a socially-awkward bike builder who previously founded Kid Robot and my first follow on Ello. In the story, David J. Schloss visited with Paul, toured the factory, and rode around on a $6,000 cruiser. Then asks if a crazy, expense cruiser is worth it. Read it for free to find out and as soon as we get them, will offer our Ello invites.