By day, I work at a high-end bicycle shop that happens to be two blocks from the bustling Pike Place Market, Seattle’s cruise ship terminals, and the neighborhood meth-dealers. Needless to say, we get a WIDE range of people coming into the shop. Aside from people I have to forcibly remove after they surrender my merchandise, a lot of people regardless of cycling experience ask me questions like, “Which wheels are the fastest?”
Well, different companies have different answers to that question…strangely enough their answer is usually their own wheel. So are they bluffing, because they can’t all have the fastest, right? The truth is that it depends a lot on how you ask the question.