From our visit last week to Seattle Bike Supply. Also saw lots of wind trainers coming in for the Fall.
Uploaded by Hugger Industries | more from the Bike Hugger Photostream.
Packaging is one area where SRAM really has it dialed. They use the same dimensions for most of their components so the boxes are the same. They put their stuff in recycled cardboard forms to protect them. Of course the RED stuff all gets a fancy microfiber bag…but that’s just for fun.
Must be stocking up for CX season. SRAM seems to really be picking up steam in that area.
I love the microfiber bags that the RED cassettes ship with. I sharpie the cassette’s range on the bag, then toss them into my toolbox so I can change cassettes at the cross races.
Yes they spend their engineering budget on making parts from a variety of once disparate companies work and then on packaging v. a sound engineer that could quiet that drivetrain by at least 2 decibels if not more. Or stop the chain suck.
Beans by Bike
was the previous entry in this blog.
Old Timey Bicycle Machines
is the next one.
Find more recent content on our home page and archives.
View all topics & browse the Bike Hugger Archives »
on iTunes and the Web
Subscribe to this blog's main feed
Follow us on Twitter
Fan us on Facebook
Magazine | Suffer Faces | Raise Your Seat
Find us on Instagram
We're on G+
Watch us on Vine | Occasionally Periscope too.
Read us on Android and iOS with Currents and the Google Play Newsstand
Subscribe on Kindle
Gear we recommend
Amazon's Cycling Store
Subscribe to our newsletter
Contact or Tip us »