Dynacraft launches Sonoma Bike, exclusively online
… a new line of adult bicycles designed to offer today’s rider superior value and performance. With bikes designed for both serious riders and recreational riders, Sonoma will debut with eight models for men and women ranging from the Karma Beach Cruiser ($249) to the top of the line CN:7 full carbon fiber road bike ($2,499) … Online sales are a core strategy for Dynacraft SRG. Based on the success we’ve had with selling some of our other models online, we’ve decided to sell Sonoma exclusively through its own website
Is there finally a market for online bike sales? Many have tried and failed with various strategies – I met a fellow roadie who was riding an Airborne a couple weeks ago.
I’m thinking, probably and you can bet the purchasers will take those to their local IBD. Dynacraft SRG also markets Tony Hawk’s Huckjam Bikes.