The Hugga Hookup

We’re expanding our Interbike presence and coverage this year with the Hugga Hookup, during the Criterum Championship. At the hookup we’ll have products, industry, racing coverage, blogging, and podcasting. The hookup is about creating community during Interbike, talking about what we do, hanging out, and watching the bike race.

So far, we’re hooking up with

Swobo, Reynolds, and more of our friends have said they’re coming. The best part is that you’re all invited.

How to hookup

Show up at our tent during the race. Bring your product, yourself, a great idea, your industry stories, and hang out. If you’re a blogger, come and blog with us. The details

Who
You & Bike Hugger
What
The Hugga Hook Up
Where
World Criterium Championships, Mandalay Bay Convention Center, Las Vegas
When
Thursday, September 27, 2007
6:00 PDT
How
Just show up

Team Bike Hugger

Hugga Jersey Our team is racing the Industry Cup in our new kits and either rejoicing after we finish or recovering after getting dropped!

We’re easy to spot, we look like this photo.



Props to Swagger

The hugga hookup is a concept we’ve been working on for a while and it came together with the help of Ravi and the Swagger LLC crew organizing the race.



ComputeStrong

From the Intel Developer Forum; now it doesn’t specifically say “computestrong,” but if it did, expect Lance to shut it down, like barkstrong. Of course, we can’t forget Livewrong.

from the Bike Hugger Photostream.



Mountain biking speed record broken

Markus Stöckl finished out the last day of summer riding his mountain bike down a… mountain. Unsurprising I suppose, except for the following: Top speed of 130mph or 210 km/h. On Snow. This breaks an 8 year old world record. Several of the articles mentioned he was forced to hold his breath during the descent. Personally, I’d be much more worried about my bowels. Clench inducing movie is here.



Time flies on the Flyby

Following up on our Flyby podcast, Novara got us their new Dahon-engineered folding bike for a long-term test and I rode it on Alki last night.

time_flys.jpg

I think it’s the combination of the swooping frame, graphics, and little wheels that gets the attention – for me it was the Nexus 8-speed shifting and the ability to actually climb hills on it. Shot the photo with my iPhone.



Ultra Mobile Bike Devices

While Intel announces all sorts of the “new” at the Intel Developer Forum, I’m thinking “does this tech apply to bikes?”

Sure we’ve got heart rate monitors, trip and speed computers, power meters, GPS, but I’m thinking an iPod bike or ultra-mobile PC that I can pop into a basket on my urban bike, like the BenQ.

There’s a Nike+iPod, why not a bike?



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