And now for something completely different: Magic Wheel

by Byron

July 18, 2008 · 6:03 AM

It’s a skateboard with a wheel bolted on; no it’s a foot scooter; or maybe a block of wood with a caster, a wheel, and a sleek carbon shroud?

Whatever it is, it’s a fun break for today and from le Tour.

6 Comments

nate

July 18, 2008 · 5:59 AM

How come only one person in that entire video looks stable on that thing. The woman practically looks terrified whenever she is rolling.

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DL Byron

July 18, 2008 · 6:04 AM

Not even the sweet techno beats could calm her fear.

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Mark V

July 18, 2008 · 10:45 AM

I noticed that every shot was on a downslope, which implies that it’s useless on anything uphill. The carbon fairing looks suitably swoosh, but the caster wheel is no doubt sourced straight from Ikea.

I still want to try it though.

By contrast, the camera work on the commercial is surprisingly good. The tracking shots are steady, and the shots following the guy through the crowd are pretty good. The extras aren’t staring into the camera lens and are otherwise acting naturally. The editing isn’t exactly inspiring however.

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DL Byron

July 18, 2008 · 1:08 PM

And it’s got a good beat.

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Mirco

July 19, 2008 · 5:24 PM

Oh, no, not another product encouraging douchebaggery…

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Aliy

August 5, 2008 · 7:28 PM

magic wheel, A New Transportation System