The Hugga Hookup

We’re expanding our Interbike presence and coverage this year with the Hugga Hookup, during the Criterum Championship. At the hookup we’ll have products, industry, racing coverage, blogging, and podcasting. The hookup is about creating community during Interbike, talking about what we do, hanging out, and watching the bike race.

So far, we’re hooking up with

Swobo, Reynolds, and more of our friends have said they’re coming. The best part is that you’re all invited.

How to hookup

Show up at our tent during the race. Bring your product, yourself, a great idea, your industry stories, and hang out. If you’re a blogger, come and blog with us. The details

Who
You & Bike Hugger
What
The Hugga Hook Up
Where
World Criterium Championships, Mandalay Bay Convention Center, Las Vegas
When
Thursday, September 27, 2007
6:00 PDT
How
Just show up

Team Bike Hugger

Hugga Jersey Our team is racing the Industry Cup in our new kits and either rejoicing after we finish or recovering after getting dropped!

We’re easy to spot, we look like this photo.



Props to Swagger

The hugga hookup is a concept we’ve been working on for a while and it came together with the help of Ravi and the Swagger LLC crew organizing the race.



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