by Byron on Jul 23, 2012 at 10:49 AM
At the last Olympics, millions were spent anticipating a wave of BMX sales. It’s a made for TV sport, exciting and extreme before the X Games. The 18 seconds shown didn’t move the needle. In this video, Redline talks about the road to London and we’re hoping to see more bike racing on TV, like it’s not all Phelps swimming.