SXSW

In Austin we ride around town during SXSW and in Vegas, it's on the Strip before the networking parties.

Llama Lanes

Llamma lane

A Larrow lane for Llamas. Photo: Gary Kavanagh.

A certain lightness was needed, a comedic break in this crazy F’d up world (including the impending UCI doping report) and it finally happened with the Internets blowing up over a couple of escaped Llamas. We had some fun with the story too, with Carlton Reid’s help… a little bit of viralness, just a bit with the Llamas.

The inside joke here was, just prior I had said aloud in the office “maybe we should talk more about infrastructure and bike lanes.” Well, hey we did for a day! Also joked about the new bike lanes in Seattle that are so green, they look like chroma key screens weather reporters use. They painted it so day glo, like a little red carpet for bikes in green, to attract cyclists and be distinctive. Before it was painted, if you took a right off of Dexter onto Mercer, it looked like another lane of traffic for cars.

bike lanes

And that’s enough about lanes, what I said in the original tweet Carlton responded to about SXSW was true. Being part of the community in 15 AND the year of the bike. We switched up what we do too –– like suddenly we’re dismounting and remounting on the LEFT side of the bike –– to advocacy this year from corporate events with Microsoft, Google, and the like in past years.

We’ll see you there in a few weeks.

Year of the Bike at Southby

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There are 8 bike-related talks and events on the SXSW Schedule this year.

Cross is Coming: Cyclocross Meet Up
A casual, social meet-up for Cyclocross riders from across the country to get together and discuss dirt, #svenness, and cool bikes. Everyone will be able to discuss what Cyclocross is like in their specific area of the world and what they have done to grow the sport. Optional CX ride after the meet-up to Mckinney Falls State Park.
Badass Female Cyclists Meet Up
Enjoy a daily commute, joy ride with friends, #NewKitDay or year-round racing? Join fellow badass female cyclists and the men who support us. What has traditionally been known as a male-dominated sport is slowing seeing a rise in attendance and appreciation from women. It’s about time. Led by SXSW Interactive Publicist and cyclist, Kelly Krause, this Meet Up is for those with a passion for bikes and getting more women on them.
Bike Attraction: Urban Bicycling Gets a Makeover
The face of urban bicycling is in a rapid rate of change. From better apparel to constantly improving bike lanes, more and more people are taking to the streets on two wheels. Join this diverse panel featuring perspectives from all over bike culture for a discussion on how urban bicycling goes from fringe to fashion.
Bike Tech Nerd Meet Up
Come talk about the latest in cycling technology from road racing wonderbikes, to advanced suspension design, to e-bikes built for the super commuter. See the latest from some of the tech firms working on cycling accessories and talk with like-minded folks about the future of all aspects of cycling, racing to commuting, smart bikes to mountain bikes, and more.
Bricks Over Screens: Why In-Store Still Matters
In an age where consumer brands are racing to establish a digital storefront to replace their expensive physical locations, Rapha and Design Within Reach are going about it the old fashioned way. Building community and relationships with the consumer is paramount. Online content, mobile applications, and social media are best used to supplement these real world relationships and experiences.
Mentor Session: DL Byron
Having spent a career making interesting content on the independent web, since the beginning, no matter where you are in the process of pursuing your dreams in interactive, Byron trod the path before you and will help you tackle the next steps.
Mobile Social and Meet Up presented by Bike Hugger
At Create, in the space where bikes and tech meet, we’ll greet filmmakers, city planners, and advocates. After that we’ll ride to watch the world premier of the film Bikes vs. Cars at Republic Square Park.
Bikes vs Cars
Bikes vs Cars depicts a global crisis we must talk about: Climate, earth’s resources, cities where the surface is consumed by cars. The bike is a great tool for change, but the interests who gain from cars invest billions each year on lobby and ads to protect their business.

That’s amazing in itself AND for our 9th annual Mobile Social we’ve refocused to advocacy and the world premier of the film Bikes vs Cars.

The ride and meetup starts at 3:30 on 3/15 and then we’ll ride to the movie at Republic Square Park. RSVP now on Facebook or G+.

Have a look at last year’s gallery….

Mobile Social SXSW 15

At the state capitol

For our 9th annual Mobile Social SXSW we’ve refocused to advocacy and the world premier of the film Bikes vs Cars. The Swedish filmmakers and a delegation of city planners from Sweden are in town for the premier. Joining them are local advocates, us, and you!

So we’ll meet up at Create, in the space where bikes and tech meet to greet filmmakers, city planners, and advocates. After that we’ll ride to watch Bikes vs. Cars at Republic Square Park.

Bikes vs Cars depicts a global crisis we must talk about: Climate, earth’s resources, cities where the surface is consumed by cars. The bike is a great tool for change, but the interests who gain from cars invest billions each year on lobby and ads to protect their business.


See you there and please RSVP on Facebook or G+.

Directions

Meet on the lawn outside the Create ATX Tent in The Long Center for the Performing Arts at 3:30. Then go upstairs to the West Pincer Terrace for the meetup. This event is free and open to the public with no badge required.

SXSW 15: Best Advice

Best Advice I’ve read about attending Southby is from my friend Shawn O’Keefe

You’ve gotta eat BBQ like there’s nobody watching, drink beer like you’ll never get fat, play in a band like there’s nobody listening… and keep Austin weird like it’s heaven on earth.

We’ve been doing pretty much that for over a decade and iterate each year. Plenty to share about 2015, when all the details are solid. ‘Till then, the premier of Cars v. Bikes is just one of the events going on….

A Southby Bike 15 Call for Partners

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We have so much fun every year in Austin, never harming any trees either

Our annual Mobile Social SXSW is set for Sunday, March 15th in Austin. We’ll ride a fun urban loop and then back to the Create space at the Long Center for a reception with special guests and partners like Tern. More details to follow.

For now the Southby Call for Partners is out. If you like to join is in the space where the bike and tech meet, get in touch. Want to learn more what Southby Bikes and what the Mobile Socials are about, have a look at the event from last year and our pitch doc.

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