Mark V in da hugga house

Mark V wrote for us during Interbike and offered his perspective on the culture of the event and the bikes he dug - he’s back writing for us almost daily and starts his hugger tenure with Heart of Bonkness.

Heart of Bonkness

Have you ever bonked really bad on ride? Not like you’re in a race and suddenly you realize you can’t chase the break. I mean, you’re on a long training ride in the middle of nowhere and your blood-sugar level falls through the floor, you start sweating weird and get light-headed. You only brought 2 gels with you, and you consumed the second one an hour ago.

Suddenly you start thinking that the wet pile of leaves next to the road might be a good place to lie down and sleep.

Black Label Bike Club in NYTimes

On the front page of the NYTimes Style Section are members of the Black Label Bike Club preparing for a tall bike joust. The article is about the “5,000 Burners, as festival-goers are known, gathered Oct. 14 for a decompression¬Ě party, part reunion and part fund-raiser for the Burning Man organization.” The Black Label Bike Club has as WikiPedia entry that credits them with contributing to the tall bike culture.

NYTimes has now covered one bike niche to another. From Campy Record owners to tall bike jousters.

Photo of the Day

Messengers on break near Market Street in San Fran.

Bike Hugger Shirts Update

We’re rush ordered another run of Bike Hugger shirts to meet demand and we’re currently sold out of the mediums! Wow. And the others come in waves from Amazon, with a rush just this week.

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