Extant is a sci-fi show that ran on CBS and is available now on Amazon via Prime. We’ve been watching it, noticed all the electric cars, including the BWW i3, and then the IF Mode. Here’s a video about the bike in the show and photos from me when I visited Pacific Cycles where the IF was made, including an iteration of the design called the IF Move.
Photo: betterlyphotography of a custom, Xtracycle keg bike
For the first few years, the Mobile Social was word-of-mouthed only and with zero advertising or marketing – it was like the smoke monster, just sort of happened. Then went away again. Back in 2008 when I was consulting with companies about social and creating interesting content, I wrote…
Announcing the Mobile Social Interbike (and the other ones we do), we get asked, “so what is a mobile social? I don’t get it.: Well neither do we, we’re just making shit up all the time and hoping to get paid!
OK, joking, joking – the Mobile Socials are an intersection of bikes, technology, and culture. We ride, talk bikes, blog, party, and give away product. The event offers no douchebaggery or lameness, but is for like-minded cycling fans of all types to get together and talk about bikes.
Technically, it’s a social media marketing event targeting an enthusiastic niche audience with lifestyle branding, but it’s just not our style to talk big with those sorts of mumbo jumbo words. As Brian Oberkirch describe them, “it’s a coffee klatch on bikes, an excuse to get together” with your buddies and geek out.
And next week we’ll get together again with our bike buddies in Vegas and ride the Strip. For the Bike Hugger Mobile Social presented by New Belgium Brewing and Tern Bicycles, we’ve got more partners involved, activities, and destinations than ever. So we made an itinerary and will have flyers at the show…
- 6:15pm – Registration at the South Convention Center Parking Lot, nearby entrance to Daylight pool club.
- 6:45-7:00pm – Depart
- 7:45-8:00pm – Arrive at The Park on Fremont
- 7:45pm-10pm – NBB Beer Specials and some goodies (Screenprinting) at The Park and Atomic Liquors (Knog Photo Booth and NBB Hat Press). Watch the Crit.
- 10pm – Tern bikes get packed/loaded out
RSVP on Facebook – to get drink tokens…
Special thanks to New Belgium Brewing and Tern Bicycles. Knog, Pure Fix Cycles, Revolights, Green Guru, and you! Also Rapha for the fashion.
Try it yourself…
Possibly because we ran a ‘shopped photo with Mini Lance pushing Ryder’s bike and insist that “motor doping” is as real as that album Axl Rose keeps promising; whatever it was, insiders were texting me their frustrations yesterday….
Here’s the most relevant comment…
Lay your bike on the ground on a hill. You’ll notice that the bike will spin to orient itself so that the pedal touching the ground (one of only 2 touch points. The other is the handlebar) will cause the bike to rotate so that the pedal is oriented as high as it can go in the crank rotation.
And geez, this just might cause the wheel to spin as the pedal is rotating the bike into its favored orientation.
Video footage reveals ringleader of motor-doping conspiracy
We spent the morning Zaprudering the Ryder motor video and in one of the frames, spotted this! Mini Lance is the Motor Doper.
Currently following the money to e-bike sources deep within the industry.
Revealing report scheduled for release during Interbike.
Zoomed in even closer, you can see the little hand on the top tube of Ryder’S bike pushing it.